To engage with the big Wispa fan base on social media we asked them to make up one word that described the taste of Wispa. The people who came up the words that received most likes, received a box of limited edition Wispa bars where the Wispa logo had been replaced by their word on the wrapping.
Media: Social media
Markets: United Kingdom
Agency: Fallon, London
Role: Creative Director
Diesel owned street brand 55DSL’s 2005 Autumn/Winter collection…
Global campaign for the launch of INFINITI’s new Q50 and the brand’s partnership with Stephen Curry.…
A Glass and a Half Full Productions…
One of Cadbury’s most iconic products in the 80s, Wispa was discontinued in 2003…
MTV is the smallest music channel in Japan…
A Glass and a Half Full Productions…
Fashion brand Diesel’s Spring Summer collection for 2005…
B-reel was tasked with making the Google Cardboard section at Google’s 2015 I/O event…
Cadbury decided to introduce a Duo Bar (two pack) version of the Wispa chocolate bar…
Google Fiber wanted to showcase the possibilities in a near future were everyone has fiber speed connections in their homes.…
To engage with the big Wispa fan base on social media…
Photographer Thomas Brown and I collaborated to create five films…
Three online films to showcase the new functions of the Galaxay Note 4 for its Launch…
Faraday Future is a new sustainable car brand. For its official CES launch they asked B-Reel to bring to life their vision for the future of mobility…
Google came to us with an initiative to bring educational ministries and technology start-ups together…
Hooghe Bock is a seasonal beer released in autumn in Holland…
When NAKKNA got asked to move their e-commerce site to Tictail…
Swedish fashion designer and celebrity…
Amnesty International’s Swedish branch asked us to help them raise awareness…
The Gmail wanted to celebrate reaching one billion users with a social posting…
Fallon was part of defining the Start initiativeby the Prince’s Charities Foundation…
Orange Romania asked us to bring back the immensely popular characters Millidge and Doig…
Launching a new chocolate bar aimed at women…
Brown Forman’s middle-market vodka brand…